There are over 55,000 WordPress plugins listed in the official WordPress Plugin Directory.

W3 Total Cache is a WordPress caching plugin that helps you boost your site’s performance. It seamlessly integrates with your content delivery network and saves bandwidth by minifying and compressing your website’s files. WP Rocket is one of the best WordPress plugins designed to increase site speed. It increases the level of website performance and boosts the rate of traffic to your website. It comes with a great feature of file compression which decreases the weight of heavy files like HTML, JavaScript, and CSS through minification. Best WordPress Plugins for 2021 – Quick Overview. Let’s get started with a quick overview of the best WordPress plugins on our list. Since it’s a lengthy read, we’ve grouped different plugins into categories. So, you can jump ahead to any plugin you want to read about. Best WordPress Plugins for Growing Your Website; Best WordPress SEO. This WordPress plugin list includes both free WordPress plugins and premium plugins. All prices listed were current at the time of writing, but be sure to check the plugin website for most up-to-date pricing. General WordPress plugins. These are my picks for the best WordPress plugins for just about every WordPress site. One of the best free WordPress plugins has to be Yoast SEO. Yoast SEO covers all of your basic SEO needs and all for free! By default WordPress doesn’t let you edit the meta title or description of your content but Yoast SEO allows you to in a simple way. Yoast SEO Post Options.

With that many plugins, how do you know which are legit? And more importantly, how do you know which plugins you are missing out on in 2020?

Today we’re bringing you the most comprehensive list of the MUST-HAVE WordPress plugins, crowdsourced from some of the most successful online entrepreneurs and bloggers we know.

No gimmick. No fluff. No unnecessary plugins you don’t need.

These are WordPress plugins to help you start, run, and grow your business, blog or ecommerce website — categorized into:

But first, let's define exactly what a plugin is (and how they work with a WordPress website).

What is a WordPress Plugin, Anyway?

A WordPress plugin is an app or a piece of software you can add to your WordPress site. It extends the functionality or adds a new feature to your existing website.

WordPress will function on its own, but you can make it do exactly what you want it to do with plugins:

• Want to sell digital products on your blog? There's a plugin for that.
• Want to make sure you never publish anything by accident again? There's a plugin for that.
• Want to turn your shell of a WordPress theme into a thriving eCommerce store? There's a plugin for that.

But like I said, there are more than 55,000 WordPress plugins out there. And just like the apps in the Apple App Store (or Shopify apps in the Shopify App Store), there are a few that stand out from the rest.

Free WordPress plugins are good enough for most beginners… But what if you’re not a beginner? And you want more than the regular features and functionalities from a free plugin?

Premium WordPress plugins come with additional features, better support, and regular updates. The only catch: they are NOT free.

They increase your costs of running a WordPress website faster than you think.

Not anymore!

AppSumo partners with WordPress plugin developers to bring you the BEST premium plugins at a fraction of the cost.

Grow your website today with the best WordPress plugins without breaking the bank.

WordPress Plugins for Security and Backup

It doesn’t seem important until your website is compromised or down. Trust me, it’s not fun. Here are some of the best WordPress plugins that protect your website.

1. HubSpot

The HubSpot WordPress plugin is an all-in-one CRM, Sales, and Marketing tool that adds some serious value to your WordPress website. What exactly can you do with the plugin?
You can set up your existing forms (like those created with Sumo) to automatically sync with the free HubSpot CRM, so you can easily start collecting and organizing your contact records. This entire CRM is available within WordPress — so you don’t even have to navigate out of your WordPress dashboard.

Once a contact is in your CRM, you can start segmenting your contacts into lists, track each contact’s interactions with your website, add contacts to lists, automate emails, and more!

The plugin also includes a powerful live chat tool that easily enables you to have real-time interactions with your site visitors as well as analytics tools that give you a holistic overview of all of your marketing activities.

And the best part? All of this functionality is free and available from one plugin. Look no further than HubSpot’s WordPress plugin to jumpstart marketing on your WordPress site!

2. Akismet Anti-Spam

Akismet is the must-have WordPress plugin to protect you from spam comments. In fact, it comes with WordPress CMS as you install WordPress into your hosting server.

You know you’re on a safe hand with Akismet because it’s built by Automattic, the company behind WordPress.com. And it’s used by millions of websites filtering and blocking an average of 75 million spam comments per hour.

How does Akismet work?

Every time a visitor posts a comment, Akismet checks it against its database (collected from all participating websites since 2005). If it’s spam, it’s deleted automatically. If spam gets through and the user marks it as spam, it gets added to the database so Akismet can filter similar spam in the future.

It’s a piece of WordPress plugin that only gets smarter and better over time.

The BEST part? Akismet is free.

3. Wordfence

Wordfence protects your WordPress website from online hackers and attackers. It does this with an endpoint firewall that examines and blocks malicious traffic.

On top of that, the Wordfence security scanner acts as a powerful sidekick of the firewall. It looks for malware and compares core, theme, and plugin files with what is in the WordPress.org repository, checking their integrity and reporting any changes to you.

With Wordfence firewall and security scanner, your WordPress website is safe and you get alerts for security risks (like software vulnerabilities) so you can address them before your website gets attacked.

It also comes with login security features that allow you to enable two-factor authentication and reCAPTCHA on your website.

4. UpdraftPlus

Backing up a WordPress website is the last thing that comes to most people’s minds… Until they need a backup to restore their compromised websites.

And trust me, it’s a P.I.T.A process if you’re not prepared.

UpdraftPlus simplifies backup and restoration. With UpdraftPlus, you can back up your files and database into the cloud folder of your choice (Dropbox, Google Drive, Amazon S3, and more), and restore them with a single click.

It’s free to use but you can upgrade to a premium plan for more features like:

• Incremental backups.
• Duplicate and migrate your WordPress website easily.
• More storage destinations (OneDrive, BackBlaze, Azure, SFTP).
• Database encryption.
• Advanced reporting, and more.

Alternative:BackUpWordPress is an excellent solution for backup and it’s free too.

5. LoginPress

Add /wp-admin/ to any domain name and you can see if the website uses WordPress CMS. #Lifehack

Unfortunately, the standard login URL makes your website vulnerable if you’re using WordPress. Any person — and bot — can get to your login page and try to access your website.

LoginPress secures and rebrands the login pages of your WordPress websites. With LoginPress, you can customize the login page URL so only visitors with the correct URL can access your login page.

Want more? Here you go:

• Customize your login page to fit your brand.
• Let visitors register and log in using their social media accounts.
• Limit login attempts to prevent brute force attacks.
• Generate unique login URLs for users to bypass the login process.
• Enable Google reCAPTCHA to protect your website from spam.

You can now get LoginPress with an exclusive lifetime deal from AppSumo.com.

Alternative: Rename WP Login is a free, light-weight solution to edit the login URL without other security and design features.

WordPress Plugins for Design and Performance

Now let’s look at some top plugins that turn the barebone WordPress CMS (content management system) into a beautiful, high-performance site.

6. Elementor Pro

With 3+ million active installs and 4.9 out of 5 stars rating, Elementor Page Builder is one of the most popular drag-and-drop WordPress page builders available.

Elementor offers:

• Best-in-class page editor
• 300+ designer-made templates and 90+ widgets
• Responsive editing, and more.

Simply put: you can build an entire WordPress website (that is beautiful, professional, and high-converting) visually and without writing a single line of code.

Its Pro plan is even more powerful — comes with more pro templates and widgets, Theme Builder (create global designs for header, footer, post type, etc.), WooCommerce Builder, and more.

Pro Tip: Amplify Elementor’s capabilities with WidgetKit, an advanced addons kit with unique elements, layouts, and widgets. Get WidgetKit on AppSumo.com.

7. WP Super Cache

Caching stores temporary web documents such as HTML pages, CSS files, and images of your website on the web browser of your recent visitors.

It helps improve the user experience of the returned visitors by increasing server load speed. As site speed and user experience improved, so do your website SEO and conversions.

WP Super Cache is a WordPress plugin that does just that. It generates static HTML files for your WordPress website and serves them to 99% of your website visitors.

It has 2+ million active installs thanks to its easy-to-use settings (and it’s free).

8. Insert Headers and Footers

As a marketer, online entrepreneur, and blogger, it’s not uncommon to add a piece of code or scripts to the header or footer of your website.

Be it Google website verification, Facebook Pixel, or custom scripts from your email service provider...

The truth is, there’s never an easy way to do that on WordPress CMS.

Insert Headers and Footers is a simple plugin that helps you easily do that. Insert code like Google Analytics, custom CSS, Facebook Pixel, or more to the header or footer — without the need of messing with the WordPress theme.

A simple, straightforward solution to a BIG problem...

9. ShortPixel Image Optimizer

Slow websites are a big NO-NO in today’s world of internet. And one of the key contributors to a slow website is unoptimized images.

ShortPixel is a lightweight, set-it-and-forget-it image optimization plugin for your WordPress website. It improves your website performance (and SEO) by reducing image sizes — up to 85% — without losing the image quality.

With a few simple settings, ShortPixel can compress all your past images and PDF documents with a single click. Then, it optimizes your images automatically as you upload them, in the background.

You can use ShortPixel to optimize 100 images per month for free. If you need to compress more images, ShortPixel has paid monthly and one-time plans with additional bonuses.

WordPress Plugins for Marketing and SEO

Marketing and SEO are vital to your business. These WordPress plugins will help you grow your email list, optimize your website for search engines, and improve the engagement with your audience.

10. MonsterInsights

Imagine logging into your Google Analytics account and looking at a bunch of numbers and charts. What do they even mean?

Want someone who organizes the data for you? And presents it on the WordPress dashboard? Instead of you logging into multiple websites and tools.

MonsterInsights is the plugin you need.

Now imagine logging into your WordPress dashboard… with all the data you need to know how your website performs (and only those you need):

• Website visitors categorized based on age, gender, countries, interests, devices, and more.
• Top referral websites, search terms, and landing pages (with metrics like visits and bounce rate).
• Ecommerce data such as top products, conversion rates, average order value, and more.

MonsterInsights also comes with multiple add-ons that allow you to do things like forms integration, advanced ecommerce tracking, and EU compliance improvement.

11. Rank Math SEO

Optimize your website for search engine OR die… If you have a website and create content, repeat this every day before you do anything else.

Unfortunately, WordPress doesn’t come with any SEO functionalities. This is where Rank Math SEO comes into play.

Rank Math lets you customize the search settings (focus keywords, post title, meta descriptions) of each blog post and helps you score every blog post with an SEO checklist. You can then preview how your pages and posts will look like in the SERPs, in rich snippets, and even when shared on social media.

Rank Math also comes with modular frameworks such as 404 monitor, redirections, AMP, sitemap, Google search console integration that you can toggle on and off.

It’s hands down the best SEO WordPress plugin you can find in 2020. And it’s FREE.

Alternative: You can use Yoast SEO as an alternative but most premium features in Yoast SEO are free with Rank Math.

12. Sumo

Running a WordPress blog as an aspiring author (p.s. Check out this podcast episode where the Chief Sumo interviews Ryan Holiday)? Growing a SaaS startup? Starting a new ecommerce store?

You need an email list. And Sumo is the email capture tool to go.

With the Sumo WordPress plugin, you can integrate the email capture tool with your website seamlessly.

Sumo lets you build high-converting email opt-in forms and display them as a popup, inline form, click trigger, welcome mat, scroll box, and smart bar. The visibility rule also lets you target specific visitors based on the referring URL, landing page, location, and more.

You can get started with Sumo for free, and get the Pro plan later when you need extra features such as A/B testing, advanced email integrations, and advanced analytics.

Alternative:KingSumo is NOT a WordPress plugin but it’s an easy-to-use viral giveaway tool you can use to grow your email list.

13. Gravity Forms

Gravity Forms is a user-friendly WordPress plugin that lets you create everything from basic contact forms to complex multi-page forms with conditional logic, file uploads, and payment integrations.

You can create a contact form using its drag-and-drop form creator with a wide range of standard to advanced field options.

Gravity Forms also comes with add-ons that extend its functionality by integrating with email marketing tools, CRM software, and online payment platforms.

Alternative:Contact Form 7 is a free alternative to create and manage multiple contact forms on WordPress.

WordPress Plugins for Ecommerce and Online Course

Whether selling physical or digital products, these WordPress plugins turn your website into a revenue-generating machine.

14. WooCommerce

Shopify is great for ecommerce. But what if you want more customization? Want to run your store on WordPress? And don’t want to pay a monthly fee to do so?

WooCommerce is an open-source, completely customizable ecommerce solution for you. It turns your WordPress website into an ecommerce store with everything you need:

• Physical and digital product listing.
• Customer account and guest checkout.
• Inventory and order management.

When you’re ready to go beyond basic, WooCommerce offers premium ecommerce themes and extensions that help you further customize and level-up your store.

15. Easy Digital Downloads

Like WooCommerce, Easy Digital Downloads helps you sell online with a WordPress website.

But it focuses on digital products like an ebook, a piece of software, a PDF file, and anything digital that — like its name — a customer can download to use or consume.

Easy Digital Downloads turns your WordPress website into a complete digital store with shopping cart, customer account, and discount code. It also has a built-in reporting feature for easily viewing your stats and tracking your store’s download activity.

16. Restrict Content Pro

Restrict Content Pro is a complete solution that helps you create a membership site or online course on WordPress CMS.

It does this by giving you the ability to show some of the content and gate the rest. If a visitor wants to join your membership site OR see the entirety of your course, they have to sign up.

But there’s much, much more to like about this plugin.

They make it easy to create discount codes, pull reports, gather custom data on your members and accept payments with major integrations.

17. WPComplete

Ask any online course creator the biggest challenge of teaching online… And you’ll get this: low course engagement and completion.

WPComplete is a lightweight, easy-to-use plugin, built to solve this problem for WordPress users.

With WPComplete, you can make your online course fully interactive in a few clicks.

It adds a complete button in all of your course lessons so your students can mark lessons as complete as they go through them. You can then add a progress bar/chart on the student dashboard to help them track their progress.

You can customize WPComplete to match with the style of your website, and integrate it with the membership or course plugin you use (for example, Restrict Content Pro).

WordPress Plugins for Content Management

WordPress is built as a CMS. Here are some of the best plugins to take the content management functionalities to the next level.

18. Classic Editor

Everyone raves about the new WordPress block editor (Gutenberg) when it first rolls out… but NOT me.

It wants to be Medium but it’s not. It adds more weights to the website (additional lines of codes). And it replaces the classic editor we have all used to and loved.

If you’re like me, Classic Editor is for you.

It disables the WordPress block editor and restores the classic editor when you create or edit a post. Period.

I have nothing against WordPress block editor… When it’s ready (has fewer bugs and doesn’t compromise website performance), I’ll give it a try again.

19. WP Scheduled Posts

WP Scheduled Posts streamlines your content strategy and productivity with an editorial calendar.

Managing a content calendar is challenging enough… Imagine working with multiple authors, making sure all the posts are up on time, and updating changes on moment’s notice.

WP Scheduled Posts comes with a schedule calendar that lets you:

• Add posts in queue to publish them automatically.
• Organize your content calendar with the drag-and-drop feature.
• Manage multiple posts and authors in one place.

It also integrates with Facebook and Twitter to share your latest post once it goes live.

WP Scheduled Posts is now on AppSumo with an exclusive lifetime deal (get it before it closes).

20. Custom Post Type UI

Have you ever wanted more than pages and posts on WordPress? What if you want to create a new post type for your portfolio? Or for reading notes like this?

Custom Post Type UI provides an easy solution for registering and managing new post types and taxonomies in the WordPress CMS.

While Custom Post Type UI helps you register a new post type, the free WordPress plugin doesn’t have the feature to display the new post type. This is where Custom Post Type UI Extended, a premium plugin by the same developer, comes in.

Use them to add and display any post types you like from your portfolio to your customers’ success stories.

21. Smart Podcast Player

Raise your hand if you run a podcast… I see you.

Smart Podcast Player makes it easy to design and integrate your podcasts into your WordPress website.

Pat Flynn from Smart Passive Income developed the awesome Smart Podcast Player after struggling to find a podcast player that was not only functional but also looked nice, was mobile-friendly and gave listeners the freedom to listen to his episodes at the speed they wanted.

The media player also comes with a custom call-to-action (CTA) button where you can use to grow your email subscribers.

Turn Your WordPress Website into a Well-Oiled Machine in 2020

There’s a reason why WordPress powers 35.4% of the entire internet.^[*]

It’s an incredibly versatile platform and the gigantic variety of plugins WordPress supports means that you can tailor it exactly to your needs — no matter what type of business you run.

And here are 21 of the BEST WordPress plugins available in 2020:

You know the extra-edgy edge you can get from premium WordPress plugins. The only catch: They are NOT free.

But what if you can get them at a fraction of the cost?

AppSumo partners with WordPress plugin developers to bring you the BEST premium plugins — to grow your website — at a fraction of the cost.

By James Payne

Wordpress is one of the best content management systems (CMS) on the planet - and with good reason. It is easy to install on most hosting platforms, easy to configure, and has a great community of plugin developers that help add functionality to your managed websites and blogs. Some of these plugins are ideal for bloggers or small business owners running their own websites, while other plugins are feature-rich and powerful, designed specifically for Wordpress developers and programmers. We take a look at some of the Wordpress plugins designed specifically for developers and coders inside this article.

A brief caveat before we begin: this list is by no means a comprehensive list - there are, no doubt, excellent plugins that were not included in this list that deserve to be. Nor are the items listed here in any particular order of importance.

Wordpress Developer Plugin #1: Show IDs by 99 Robots

Developers will frequently need to reference IDs for posts, categories, pages, and a host of other items in Wordpress. Unfortunately Wordpress, in an effort to make the admin panel easier to navigate (and, presumably, prettier to look at), removed the ID numbers from view. This leads to a bit of complication when trying to pull in custom content through ID tags and can lead to a little extra leg-work for a programmer.

Fortunately, there are several plugins that easily fix this. Show IDs by 99 Robots is one such plugin every web developer or CMS coder should have in their toolbox. It is lightweight - the install file is only 46kb in size - and installs with ease; just upload the zip file and “Activate” it through the Wordpress Plugins menu.

Another nice feature is that there is no configuration page or settings - you can use Show IDs straight out of the box. Show IDs reveals ID tags for the following items:

• posts
• pages
• categories
• tags
• links
• media
• users
• comments
• link categories
• custom taxonomies
• custom post types

You can download this nifty Wordpress developer tool by searching for it under the Plugins tab or from the Show IDs Wordpress.org plugin repository page.

Wordpress Developer Plugin #2: Smush by WPMU DEV

Page load times are a pivotal part of not only user experience (how easily users interact with your site) but also how Google ranks your website - the search giant takes your average page load times into account as a ranking and reliability factor. With that in mind, savvy CMS developers will look for a way to squelch anything that might cause pages to load slowly or eat up valuable resources. That is where image optimization and image compression comes into play.

There are a number of Wordpress plugins that handle image compression, but one of the most widely used and trust is Smush by WPMU DEV - a name well-known in the Wordpress community. The plugin has over a million active installations and is frequently updated.

Smush optimizes image files including .PNG, .GIF, and .JPEG either one at a time or in bulk, up to 50 images at once. Other features of Smush include:

• Lossless compression - Does not affect image quality.
• Bulk compression - Up to fifty files at once.
• Image resizing - Ability to set max height and width of images.
• Incorrect Image Detection - Locates images that may be slowing down your page speed.
• Automated Optimization - Automatically “smushes” attachments as they are uploaded.
• Multisite Support - Works on Wordpress Multisites.

You can view a full list of features and download the install file at the Smush Wordpress Repository page.

Wordpress Developer Plugin #3: Query Monitor

Best Wordpress Plugins For News

When developing a website through a CMS like Wordpress, it is important to be able to track down any errors and bugs as quickly as possible. Having the ability to inspect theme template files, API calls, database queries, PHP issues, and problems with your hooks and actions is vital. Manually tracking errors in code or site functionality is painful; a smart CMS web dev will have a way to automate that process as much as possible.

A quick look on the Wordpress plugin repository will reveal a gem - Query Monitor, the self-proclaimed “Developer Tool Panel for Wordpress.” With over 100,000 active installations and a five-star rating at the time of this writing, that moniker (self-administered or not) is well-earned. The plugin is updated on a regular basis as well, which is great as they seem to keep up with Wordpress Core updates fairly well.

As the plugins listing on Wordpress notes, Query Monitor allows for debugging of:

• Database queries
• PHP Errors
• Hooks and actions
• Block editor blocks
• Scripts and stylesheets
• HTTP API Calls
• Ajax Calls
• REST API Calls
• Rewrite rules, query strings, and query vars

You can see a full list of debugging options and plugin features by visiting the Query Monitor Wordpress Repository listing.

Wordpress Developer Plugin #4: UpdraftPlus by Updraftplus.com

While Wordpress is a great tool to quickly create websites ranging from simple one-pagers to complex, fully-functional stores, the content management system does have its flaws and limitations. Wordpress - most because of usually outdated plugins users fail to update - is prone to vulnerabilities such as hacking, malware, and even bad themes. All of those can cause site crashes, downtime, and loss of data.

Because of these vulnerabilities, it is important to have a good backup system in place. There are several great plugins for this and with choices like Jetpack and BackWPup it is hard to go wrong. In fact, Jetpack nearly made the list, but we went, instead, with UpdraftPlus. The backup and restoration plugin for Wordpress has over 3 million active installations and gets frequent updates, which is super important for a plugin of this nature.

UpdraftPlus lets you backup your website files to several cloud storage options, including:

• Dropbox
• Google Drive
• Amazon S3
• UpdraftVault
• Rackspace Cloud
• FTP
• Email
• Microsoft Azure and OneDrive
• Google Cloud Storage

Best Wordpress Plugins For Ecommerce

and a host of other cloud options. You can configure these backups for manual or automated schedules and opt in for more advanced features (website migrators, multiple backup destinations, database encryption, and more) as well.

Best Wordpress Plugins 2020

A full list of features and information is available at the UpdraftPlus Wordpress repository listing.

Wordpress Developer Plugin #5: Redirection

Not all website errors are created equally. Not every error causes a website to completely crash or renders the site useless. Sometimes a website error comes down to a simple broken link or 404 error. While it is easy enough to create redirects in code, sometimes it is nice to have a simpler place to do it, such as your Wordpress admin panel.

What’s more, a good broken link/404 redirection plugin should have the capability to actually find and track broken links within your website. That way you can fix them before they drive away users, deplete website trust and authority, and damage your website’s search engine optimization (SEO).

Redirection is a redirect manager plugin used by over 2 million Wordpress sites. It gives you a lot of control over the parameters of your redirects and lets you create conditional redirects based off of factors such as login status, type of browser, where the user was referred from, cookie settings, HTTP headers, IP addresses, domain server, and page error type - to name but a few. There is even support for regular expressions (REGEX) in the even that you wish to pattern match a group of URLs.

Redirect Wordpress plugin has other features too, such as the ability to add HTTP headers, logging, permalink migration, and even Apache and NGINX support.

To learn more, you can check out the Redirect Wordpress Plugin repository listing.